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Post by VWCA_Adman on Jan 11, 2016 14:16:35 GMT -6
VW Group Night 2016: VW’s Matthias Mueller Says America is WonderfulJan. 10: VW CEO Mueller in his first major press conference in Detroit claimed the U.S. is “wonderful.” It is a core market for VW. He affirmed the company’s $1 billion investment in Chattanooga that will lead to the production of a midsize SUV. In addition, he noted that Porsche’s new Experience Center in Atlanta is the firm’s biggest investment of that type outside of Germany. After an apology for VW’s misdeeds that disappointed customers and governmental bodies, Mueller said VW was “totally committed to making things right.” He thanked millions of VW owner fans, more than 600,000 “fantastic” employees, and dealer commitment. For the latter, he pledged full support. Mueller said concepts for diesel pollution solutions would be presented soon. He closed his remarks by saying VW’s goal is winning back public trust. A realignment of VW’s management structure and culture are core parts of VW’s plan to emphasize quality, sustainability, innovation and cutting-edge design.
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